The Perfect Adjustable Bed: with LOGICDATA and Dreamotion

The market for adjustable beds was valued at $6.2 billion in 2021– with US consumers making up 38% of the demand for electrically-powered furniture. With a predicted growth rate of 8.8% in the coming years, there has never been a better time to take advantage of the boom. So, what’s the secret behind choosing the perfect adjustable bed frame to offer your customers? And what should OEMs, ODMs and retailers be looking for in the competitive market for these products?

Let’s look at the reasons for the growing popularity of adjustable sleep systems, explore the unique advantages offered by LOGICDATA and Dreamotion, and examine some of the best bases in detail.

Why Are Adjustable Beds So Popular?

There are two key motivations that drive people to buy an adjustable bed: Health and Lifestyle.

There's no feeling like a good night's sleep… but it's a feeling that most of us don't experience nearly often enough. According to research by the NHLBI, between 50 and 70 percent of people suffer from ongoing sleep disorders.

Part of the reason for the growing popularity of adjustable beds is that they can be a simple, effective answer to many common complaints. With an adjustable bed, you can combat snoring and sleep apnea (caused by pressure on your airways), back pain, and circulatory problems.

However, despite the health benefits associated with electrically powered sleep systems, you don't  have to need an adjustable bed in order to want one. Many buyers of new bedroom furniture choose an adjustable product for its versatility, customization – and increasingly, style.That's because many modern adjustable beds provide a touch of luxury to everyday life. With features such as integrated massage functions and built-in USB ports, the bed is being transformed from a place to sleep into a symbol of connected, urban living.

Working Together: Introducing LOGICDATA and Dreamotion

LOGICDATA and Dreamotion are two brands that are perfectly positioned to help retailers, OEMs and ODMs maximize the potential of the adjustables market. As part of the JIECANG Group, the pair can draw on global supply chains, manufacturing bases in China and Malaysia, and unrivaled technical expertise that helps you bring real value to the market.

With a focus on synergy and collaboration – backed up by vast experience in the development and manufacturing of adjustable furniture – each brand’s product range reflects their strengths. Dreamotion’s 22 years’ experience creating successful medical bed actuators is the ultimate platform for new technology that exceeds the standards required for home use. LOGICDATA systems, 100% designed and developed in Europe, are an expression of quality and style in every component: from electronics to the gearbox and drive system.

Together, LOGICDATA and Dreamotion are a perfect package for your business – maximum product quality alongside lower production and logistics costs. Flexibility is the key to the appeal. From a strong set of standard models – including the COSMO Sydney, COSMO Vienna and the AQUARIUS-B-400M – each brand offers customization options that help meet the exact needs of the market.

Meeting the Requirements: How LOGICDATA and Dreamotion Beds Meet Your Customers’ Needs

The overwhelming choice on the market for adjustable beds is a dilemma for OEMs and ODMs, as well as the retailers that stock these products. Customers increasingly define buying criteria before starting their search to find products that fit their requirements – but also to filter out those that do not. When you are choosing an adjustable bed for your business, it pays to keep these requirements in mind. Fortunately, LOGICDATA and Dreamotion can help you every step of the way.

• Define Your Price Point

Adjustable beds come in a range of prices, so finding one that fits within financial constraints is vital. Although consumers in the US are often willing to pay for more expensive beds, there needs to be a clear relationship between price and performance. Features, materials, and brand reputation all play a role for buyers when weighing up how much the “right” price for an adjustable bed is.

• Provide Flexibility in Features

As a minimum, adjustable beds should enable users to adjust their head and foot positions via remote control. Other features can also bring value to users: massage functions, programmable memory settings, under-bed lighting, USB ports for charging devices and more. As each customer will have different requirements, it’s best to stay flexible and offer as much choice as possible.

• Make Quality Your Priority

There are different areas where quality counts. Frame stability, both in motion and in static positions, should be considered. Likewise, with higher-quality components, motion will feel smoother and quieter, which contributes to a relaxing experience. Lastly, as most people will buy a bed and use it daily for many years, your bed should be capable of withstanding the strains of modern life.

• Think About Shipping. Is Your Bed the Full Package?

Purchasing a bed can be a stressful experience for customers – especially when bulky items incur hidden costs in delivery, have complicated assembly processes, or simply take up too much space in the room they’re placed in. As such, shippable adjustable products are popular with e-commerce consumers – and the less expensive shipping is, the better.

LOGICDATA and Dreamotion: Beds that Fit Your Needs

By considering the needs of OEM, ODMs, retailers and the end customers that sleep in the beds, LOGICDATA and Dreamotion have developed the perfect products to bring your businesses forward as the market for adjustable bedroom furniture grows.

Compact and Clever: COSMO Sydney

• Who is it for?

The COSMO Sydney helps you address the needs of consumers who value quality and cost-efficiency. Designed in Europe by LOGICDATA and manufactured by Dreamotion in Asia, it shows how synergies can result in better products for consumers. Likewise, the combination of the two brands means more production capacity and a wider delivery range – helping retailers meet the market demand.

• What can it do?

The COSMO Sydney is the lightweight model in the COSMO Line, but still offers the features needed to experience the benefits of adjustable bed bases: smooth, quiet motion, endless flexibility in the positioning of the head and foot sections, a zero-clearance design and more.

• What's the USP?

Convenience and cost. The compact design of the COSMO Sydney means that it can be shipped (in all sizes) via FedEx and UPS without oversize charges. This creates an attractive proposition for retailers, who can offer their beds at competitive prices while keeping customers happy. A simple assembly model – the bed can be put together by a single person – also contributes to this satisfaction.

Full-featured, Full Satisfaction: COSMO Vienna

• Who is it for?

The COSMO Vienna is the flagship product of LOGICDATA’s COSMO Line, which brings style and comfort to customers in equal measure. As such, it’s ideal for discerning customers at the higher end of the price spectrum – people who want comfort, functionality, and quality with no compromises.

• What can it do?

Everything. Naturally, the frame enables smooth adjustment of the head and foot sections: powered by a wireless remote control or a specially designed Bluetooth app. Better still, the COSMO Vienna features USB ports, an under-bed light and a multi-setting vibration massage function that ensures ultimate comfort in bed.

• What's the USP?

The COSMO Vienna’s nightstand reach functionality – which keeps the user close to their essentials as they adjust – is not unique on the market. However, while this usually requires bulky technology that negatively impacts shipping costs, the true value of the COSMO Vienna is that it is the market’s only shippable adjustable with nightstand reach. While other providers make you choose between convenience and functionality, LOGICDATA’s innovative design means you can have both.

The Allrounder: AQUARIUS-B-400M

• Who is it for?

Dreamotion’s AQUARIUS-B-400M is for everyone – the easiest way to provide customers with a comfortable, reliable bedtime experience. As a customizable solution, it can be endlessly adapted to fit the diverse needs of each price point in the market.

• What can it do?

With its four silent linear actuators, operating the AQUARIUS is a smooth adjustment experience, directed by an ergonomic, wireless remote control. The bed frame also features a relaxing massage function to complement the posture adjustment and achieve maximum health benefits. The frame can be connected to a TV, speakers, and a motion-sensing night light.

• What's the USP?

Endless customization. OEMs and retailers can choose the features that they want to see on their beds, depending on the needs of their customers. There are endless options to refine each individual bed experience: an example of how adjustable technology, designed and manufactured by Dreamotion, can meet people’s needs all around the world.

Your Choice, Your Partner

The market for adjustable beds offers endless possibilities for retailers and OEMs alike. With LOGICDATA and Dreamotion, you’ve got the perfect partners to help you offer the products that the market is looking for – made precisely to your requirements.

• About LOGICDATA

LOGICDATA (https://www.logicdata.net/) embodies a sophisticated, holistic philosophy that meets the needs of partners and users through customized, made-to-measure inline adjustable solutions. Our commitment to outstanding customer experience guarantees flawless product quality and innovative service offerings at every step. However, our defining characteristic is vision. Vision separates LOGICDATA from its competitors as the world-leading supplier of products, inline adjustable systems and services for adjustable furniture.

• About Dreamotion

Dreamotion (https://www.dreamotion.com/) is committed to creating a better sleeping experience and healthier lifestyle: a process we power through constant innovation. Our focus on developing and manufacturing exceptional adjustable bases is powered by JIECANG’s linear actuator technology – tried and tested by millions worldwide. By combining healthy intelligent sleep solutions with innovative technology that includes sleep monitoring and voice control, we’re proud to make a difference to the lives of our OEM and ODM customers, as well as the end users who enjoy our technology every day.